NEW YORK — Feb. 3, 2021 — Datos, a global clickstream data provider, is gearing up for success with a new CEO at the helm, sales veteran Eli Goodman.
With millions of panelists, the company’s main data solutions have recently launched out of private beta and are already being used by a select group of global companies to provide search, retail, video and consumer journey intelligence. Datos has teamed up with online visibility management platform Semrush as an investor and partner. The Board of Datos consists of its three co-founders, Eli Goodman, Serge Jakovs and Stan Korelchuk.
“Over the next year we plan to dramatically expand our panelist footprint and build Datos into a leading clickstream data provider,” said Eli Goodman, Chief Executive Officer of Datos. “The need for trustworthy, at-scale, anonymized data is limitless, and our extensive experience in navigating this complex space is one of our most valuable assets.”
“At Semrush, we really appreciate the opportunity to work with professionals in their field, and we are glad that from this day on, together with Eli, we will have the opportunity to strengthen the position of Datos into that of a leader in the field of data analysis and marketing research,” said Eugene Levin, Chief Strategy Officer at Semrush. “We expect the knowledge and know-how that Eli brings to Datos will help develop the product and delight users and partners, providing even more opportunities in customer journey intelligence.”
Prior to joining Datos, Goodman previously held leadership roles at a variety of alternative data companies, including a 9 year tenure at ComScore, where he oversaw a myriad of sales and thought leadership functions.
About Datos
Datos is a global clickstream data provider focused on licensing anonymized, at-scale datasets to ensure its clients and partners are safe in an otherwise perilous marketplace. Datos offers access to the desktop and mobile browsing behavior for tens of millions of users across the globe, packaged into clean, easy-to-understand data products. Major firms around the globe trust Datos to provide the data they need to stop operating blindly in an ever-changing digital landscape.
