Roundtable & Live Q&A with Eli Goodman (CEO, Datos, A Semrush Company), Debra Aho Williamson (Founder and Chief Analyst, Sonata Insights), and Rand Fishkin (CEO, SparkToro).
AI is revolutionizing the way consumers search for products and information, making it essential for businesses to keep up. Our latest white paper by Datos and Sonata Insights, Consumer Search Behavior: What’s Changing and What’s Not in the Age of AI?, explored these important shifts.
At our event, we took a closer look at the findings in the white paper and dived into Rand’s blog, which has sparked online discussions. We explored AI’s growing role in search and e-commerce, and uncovered strategies for staying competitive.
What was covered at the event:
— The key findings from our latest white paper and Rand’s insightful blog.
— The shifts in the AI search landscape since the white paper’s release.
— Our experts’ perspectives on the evolving trends in consumer search behavior.
— Overview of the online conversations and commentary surrounding the white paper and blog.
— Live Q&A session with our experts.
About our speakers:
Eli Goodman
CEO, Datos, A Semrush Company — Eli has over 25 years of experience in the digital and data space with a penchant for building divisions and companies from the ground up. Eli holds a B.A. in Organizational and Behavior Management from Brown University and currently resides in New York City.
Debra Aho Williamson
Founder and Chief Analyst, Sonata Insights — Debra Aho Williamson is a leading analyst and market influencer and founder and chief analyst of Sonata Insights. She provides expert research on social media and AI, and her work has been featured in major news outlets and TV appearances, including NBC, BBC, and Bloomberg.
Rand Fishkin
CEO, SparkToro — Rand Fishkin is cofounder and CEO of SparkToro, makers of fine audience research software. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder.
